Privacy Policy
This privacy policy has been created to better serve individuals concerned with how their Personally Identifiable Information (PII) is used online. As defined in U.S. privacy law and information security, PII refers to information that can be used on its own or with other details to identify, contact, or locate a single person, or to identify an individual in context. Please review this policy carefully to gain a clear understanding of how we collect, use, protect, or otherwise handle your PII in accordance with our website.
What personal information do we collect?
When ordering or registering on our site, you may be asked to enter your name, email address, mailing address, or other details to help enhance your experience.
When do we collect information?
- Place an order
- Subscribe to a newsletter
- Enter information on our site
How do we use your information?
- To process transactions quickly
- To send periodic emails about your order or other products and services
How do we protect your information?
Our website is regularly scanned for security vulnerabilities. We use:
- Regular malware scanning
- Secure networks accessible only by authorized personnel
- SSL encryption for sensitive/credit data
All transactions are processed through a secure gateway and are not stored or processed on our servers.
Do we use cookies?
Yes. Cookies are small files transferred to your computer’s hard drive that help recognize your browser and capture certain information.
We use cookies to:
- Remember and process items in your shopping cart
- Understand and store user preferences for future visits
- Compile aggregate data about site traffic and interaction
You can adjust your browser settings to disable cookies. However, doing so may affect site functionality.
Third-party disclosure
We do not sell, trade, or otherwise transfer your Personally Identifiable Information to outside parties.
Third-party links
We do not include or offer third-party products or services on our website.
We have not enabled Google AdSense but may do so in the future. Google may use cookies (e.g., DART cookie) to serve ads based on user activity. Users can opt out via the Google Ad and Content Network privacy policy.
We may use Google Analytics or similar tools for site traffic analysis. No advertising cookies are used.
To opt out:
California Online Privacy Protection Act (CalOPPA)
- Users can visit our site anonymously
- We include a privacy policy link on the homepage or first significant page
- The link includes the word “Privacy” and is easy to find
You will be notified of any changes: On our Privacy Policy page
You can update your personal information: By logging into your account
Do Not Track Signals
We do not honor Do Not Track signals because we do not use advertising or behavioral tracking.
Third-party behavioral tracking
We do not allow third-party behavioral tracking.
COPPA (Children’s Online Privacy Protection Act)
We do not knowingly market to or collect data from children under 13 years of age.
Fair Information Practices
If a data breach occurs, we will notify users via email within 1 business day.
We uphold the Individual Redress Principle, allowing individuals to seek recourse against non-compliant data processors.
CAN-SPAM Act
We collect your email address to:
- Respond to inquiries
- Process orders and updates
- Market to our mailing list
To comply with CAN-SPAM, we agree to:
- Avoid misleading subjects or email addresses
- Identify messages as ads, where applicable
- Include a physical business address
- Monitor any third-party email marketing services
- Honor opt-out/unsubscribe requests promptly
If you wish to unsubscribe, contact us and we will remove you from all communications.
Ethical Behavior
We are committed to ethical, honest conduct. Please contact us with any issues or concerns.
Contacting Us
If you have any questions regarding this privacy policy, you may contact us at:
New Sound Lab
620 W. McCarthy Way Suite #64
Los Angeles, CA 90089
info@newsoundlab.com